Inspiration

The 6th United Nation Sustainable Development Goal is about providing clean and safe access to the most precious liquid on earth for all.

Water and Sanitation for all. Photo: UNDP Philippines

Two years ago, a major environmental disaster struck Brazil – the liquid waste reservoir of the mining company Samarco burst, wiping out a village, killing 11 people and poisoning the waters of the Rio Doce, a water source that supplies two Brazilian states. The riverside population and fishermen have been facing difficult times since. The water is still unsafe to drink, and the iron contamination has exterminated the local fauna. Scientists predict it would take 100 years for the river to fully recover from the catastrophe. And what of the fundamental right to a safe source of water? The question remains unanswered and it’s an everyday struggle for all communities to exercise their right to satisfy this basic need.

The 6th UN Sustainable Development Goal aims to provide access to safe water and sanitation and sound management of freshwater ecosystems for all by 2030. Both are essential to human health, as well as to environmental sustainability and economic prosperity.

The UNDP reports that over 90 per cent of the world’s population uses improved drinking water sources and over two-thirds use improved sanitation facilities. Yet, most rural areas in underdeveloped countries have to cope with the lack of both, and the resulting bad health consequences. «Achieving universal access to basic sanitation and ending the unsafe practice of open defecation will require substantial acceleration of progress», says the report published in 2017.

A fourth of global population lives in countries with water stress, meaning they are vulnerable to future water scarcity by not having enough renewable sources. Countries in Northern Africa and Western Asia already face severe water stress. This is a matter of public policy; however, the participation of other actors, including organizations and local communities, is key to effective water and sanitation management.

WESDE trains health agents to act within communities

Within our Horyou community, the organization WESDE – Water, Energy and Sanitation for Development is very active in providing integrated water resources management, sanitation and health education in Cameroon. WESDE acts in both rural and urban areas, supporting the most vulnerable populations with information and resources for development.

Another member of the Horyou platform, EAA Burundi, created in 1988, is active in more than 35 African countries, as well as in Israel. It helps supply drinking water, using innovative solutions like dry latrines and simplified sewer networks, while supporting the communities through agricultural, financial and development projects.

If you wish to support this SDG, you can do so through Horyou. Go to Horyou platform and choose an NGO or project that helps promote water and sanitation in your region or anywhere in the world. Your support can be made easier and more effective with Spotlight, our digital currency for impact. Check it out and start using it to engage in any cause you feel concerned about. Be the change, be Horyou!

O Brasil é o campeão mundial de violência contra as pessoas transgênero – além da gravidade das ameaças físicas, há outro tipo de violência menos visível. O preconceito contra essa parcela da população leva à marginalização e à falta de oportunidades de trabalho, estudo e integração à sociedade. Pensando nesse cenário, a empresa de bebidas Pernod Ricard Brasil fez uma parceria com as ONGs Transemprego e a Casal para lançar uma iniciativa de transformação e inclusão: um programa que oferece cursos profissionalizantes gratuitos na área de coquetelaria, já que essas pessoas encontram mais abertura no ambiente de bares e casas noturnas. Cinco turmas já foram organizadas e os participantes já vêm usando modernas técnicas nacionais e internacionais para preparação de coqueteis e atendimento ao público. No final, todas ganham um certificado da Drink Design, que é uma das empresas mais renomadas do Brasil nesse quesito. Entrevistamos Luana Iurillo, porta-voz da Pernod Ricard Brasil, sobre essa iniciativa de inclusão e profissionalização.

Alun@s do curso de profissionalização em coquetelaria

Quando e por que a Pernod Ricard decidiu lançar o projeto de formação do público transgênero?

O treinamento de bartenders para o público transgênero faz parte de uma campanha chamada Absolut Art Resistance. Essa campanha possui foco no público LGBTQ+, especialmente nos Transgêneros. Por isso, firmamos parceria com artistas renomadas como Mc Linn da Quebrada e As Bahias e a Cozinha Mineira, que permeiam este universo. Por outro lado, não temos como pensar em Transgêneros sem levar em consideração que essa parte da população ainda é muito vulnerável na sociedade por causa do preconceito e, por isso, enfrenta mais obstáculos do que o normal para ingressar no mercado de trabalho. A partir disso, pensamos em oferecer o curso de bartender e barback para gerar conhecimento a esses participantes para que eles possam ter qualificação para trabalharem em eventos e festas.

Já existia algo parecido no exterior ou foi uma iniciativa 100% local?

Absolut apoia a arte e a criatividade como motores do progresso no mundo todo desde a década de 70. Porém, por mais que a campanha Art Resistance retrate o posicionamento global da marca, este é um projeto idealizado pela Pernod Ricard Brasil. Estamos sempre apoiando produções do universo artístico e LGBTQ+. Um exemplo claro de que isso está no nosso DNA é que, recentemente, aqui no Brasil, Absolut foi uma das primeiras empresas a se posicionar publicamente em sua fanpage sobre a polêmica da “cura gay”. Além disso, no passado, a marca já firmou parceria com grandes nomes da arte, como Keith Haring, Andy Warhol, Joyce Tenneson, Ross Bleckner e entre outros.

Qual o potencial a empresa vê nesses alunos?

Os participantes estão enxergando nesse curso uma oportunidade de profissionalização. Tornar-se um bartender profissional exige muita disciplina e técnica. Todos eles conseguiram assimilar isso já no primeiro dia. Eles estão bastante animados e recebemos um retorno que ficaram muito felizes com essa chance que estão tendo. Para nós, é gratificante poder participar ativamente dessa formação e acompanhar de perto a evolução de cada um deles. Esperamos que eles sejam os primeiros a gerar uma consciência para o mundo sobre a grande oportunidade que existe de profissionalizar pessoas com um grau de energia e força de vontade para fazer a diferença. E que tudo isso não tem a ver com identidade de gênero ou orientação sexual.

Vale ressaltar ainda, que, este ano, Absolut promoverá uma festa como parte das ativações da campanha Art Resistance. Nesse evento nós vamos convidar os melhores alunos do curso para já atuarem profissionalmente, colocando em prática todo o aprendizado que foi adquirido. Além disso, vamos indicá-los para toda nossa rede de fornecedores que atuam nesse universo de festas, bares e mixologia. Uma ótima notícia é que até os sócios da Drink Design já sinalizaram interesse em chamar alguns alunos para fazerem parte do staff da empresa.

Horyou apoia as iniciativas de inovação social que ajudam o mundo a alcançar os Objetivos de Desenvolvimento Sustentável, e é organizadora do SIGEF, o Fórum de Inovação Social e Ética Global. Seja a mudança, seja Horyou!

The Global Entrepreneurship Summit (GES), an event co-organized by the United States Government and the Republic of India, will take place in Hyderabad, India, on 28-30 November. This year, it will highlight the theme Women First, Prosperity for All, and focus on supporting women entrepreneurs and fostering economic growth globally.

Acting Assistant Secretary for South and Central Asian Affairs Alice Wells delivers opening remarks at the U.S.-India Business Council Road to GES Entrepreneurship Conclave, U.S. Chamber of Commerce, Washington, D.C. (Photo: U.S. Chamber of Commerce)

A strong group of entrepreneurs, government officials and impact investing actors will attend the event, reflecting the GES diversity of cultures and expertise. The Summit aims to foster the conditions that empower innovators to take their ideas to the next level. Horyou will present aspects of its experience as a social network for social good, in resonance with this inspiring social innovation initiative. Yonathan Parienti, founder and CEO of Horyou, has been invited by the US State Department and its Permanent Mission to the United Nations in Geneva to attend the GES and speak for the network on the topic of “Go For It: Tapping Alternative Financing Solutions”. Before the international attendees, he will share his vision and perspective around the launch of Spotlight, the first digital currency for impact that supports philanthropy and economic inclusion.

With Spotlight, as well as its many other events and initiatives, and Foundation, Horyou supports the implementation of the 2030 Agenda of the United Nations Sustainable Development Goals, while aiming to provide philanthropic support to millions of social entrepreneurs, women, youth and social good projects.

Horyou founder and CEO Yonathan Parienti with members of the US State Department from the US Mission in Geneva

«It is a great credit to our efforts to be given such a unique opportunity to share with this international audience the disruptive innovations we have been working on over the past few years at Horyou to further social good and to set up more harmonious conditions for economic inclusion», says Mr. Parienti. «Horyou, the social network for social good, has many stories to disclose about inspiring women, with our member organizations, whose initiatives lead by example in shaping a better future for their communities », he adds.

The Global Entrepreneurship Summit is one of the most important annual entrepreneurship gatherings in the world in that it showcases the efforts of both emerging and developed countries to answer the challenge of furthering joint business opportunities worldwide. GES 2017 aims to create an empowering environment for innovators, especially women, to take their ideas to the next level. The Right Honorable Prime Minister of India, Mr. Narendra Modi, is expected to inaugurate the Summit on 28 November 2017 and Mrs. Ivanka Trump, advisor to the President of the United States on advancing policies and initiatives for women empowerment, is due to lead the US delegation. As she recently reminded the World Assembly for Women in Tokyo: «Ensuring 50% of our population can fully participate in the workforce is critical to strengthen our communities and grow our prosperity».

Ivanka Trump at the World Assembly for Women in Tokyo

GES participants will be supported by mentors and coaches, through workshops and networking sessions, and will be provided with opportunities to meet funders, build partnerships and find their target customers. Plenary sessions will highlight businesses led by women and their stories while master classes will discuss innovative topics as Blockchain, Fintech and e-commerce. «It is an amazing ecosystem to be part of and feel inspired by, due to the diversity of its participants. We will be there to speak the language of social entrepreneurship to shape a better future for the generations to come», concludes Yonathan Parienti.

Horyou blog will provide regular GES updates! Be the change, be Horyou!

The 5th Sustainable Development Goal concerns nearly half of global population – girls and women are still far from having the same opportunities and privileges as men

Photo: UNDP

Internet and social media are full of hashtags concerning women’s challenges in our society. The most recent one was #metoo, in which women shared their personal stories about harassment. The idea was to prove a grim reality – believe me if you are a man, almost every female on the planet has a sad story to tell about it. If you are a woman, you already know how it feels.

From corporations in the developed world to slums in the poorest countries, we share the same vulnerability. Since we’re born, our gender defines our challenges – we are going to face more difficulties to access education; if we get into the job market, our salaries will be lower; we are more exposed to violence and forced marriages; we have poorer access to health services. Women empowerment is urgent, and we, regardless of gender, should work together to promote it.

We need more representation: according to the UNDP, in 46 countries, women hold 30% or more in national parliament seats. Globally, women’s participation in single or lower houses of national parliaments reached 23.4 percent in 2017, just 10 percentage points higher than in 2000. It’s not enough.

We need more education: in sub-Saharan Africa, Oceania and Western Asia, girls still face barriers to entering both primary and secondary school.

We need equal opportunities: in the corporate world, women are underrepresented in managerial positions. In the majority of the 67 countries with data from 2009 to 2015, fewer than a third of senior- and middle-management positions were held by women.

We need liberty: only half of women in reproductive age make their own decisions about consensual sexual relations and use of contraceptives and health services.

We deserve respect: A fifth of women of reproductive age have suffered physical and/or sexual violence by an intimate partner in the 12 months prior to the survey, made in 2016.

Association El Khir promotes cooking workshops for women in Morocco

The SDG 5 defends the end of all forms of discrimination against all women and girls everywhere. In 2014, the UN Women launched the campaign He for She, inviting men to join the fight for equal opportunities – since then, the discussion has improved and many debate spaces were opened in media, companies, governments and civil society. Many organizations have been working towards the same goal. The Horyou community has great examples of NGOs and projects that support women and create an empowering environment for them to overcome difficulties and thrive personally and professionally.

One of the active members of our platform is Association Féminine de Bienfaisance El-Khir, based in Morocco, which promotes better life condition for women in the country, supporting their independence by providing them with legal assistance and career opportunities through education.

One of the activities of Fundação Laço Rosa during Pink October

In Brazil, Fundação Laço Rosa, yet another active nonprofit organization in our platform, empowers women with breast cancer, by helping them with self-image issues and to create bonds to overcome the disease.

If you wish to support this SDG, you can do so through Horyou. Go to Horyou platform and choose an NGO or project that helps promote women empowerment in your region or anywhere in the world. Your support can be made easier and more effective with Spotlight, our digital currency for impact. Check it out and start using it to engage in any cause you feel concerned about. Be the change, be Horyou!

Written by Vivian Soares

The 4th UN Sustainable Development Goal relates to education and change. How to implement inclusive and quality education for all, and promote lifelong learning, to build a fairer society.

Children in Pakistani School. Photo: UNDP

Malala Yousafzai was only 12 years old when she wrote a moving blog article about her life in Pakistan under the Taliban regime. Her bravery almost cost Malala her life – she was shot by a gunman and had to flee her country to remain safe. Things have changed for her since. Her voice was now heard and she became famous in global media for advocating education for girls in her country. Last summer, Malala received the news that she was accepted at the prestigious Oxford University. She’s a good example that education can change people, build dreams, move the world.

Like Malala in her early years, many children have poor or no access to education. According to the UN, 57 million children are out of school. Half of them live in conflict-affected areas. Even when they do go to school, it is often not enough to provide them with the basic education: 103 million youth lack basic literacy skills, and more than 60 percent of them are women. The most vulnerable groups are persons with disabilities, indigenous people, refugee children and poor children in rural areas.

Some progress has been achieved in the last 17 years – more schools have access to computers, and schooling is growing; yet the numbers are unequal and can’t always equate with quality. «Even though more children than ever are going to school, many do not acquire basic skills in reading and mathematics», said a recent assessment report published by the UN. Teachers do not have proper training and the poor conditions of schools in many parts of the world jeopardize quality education prospects.

Funds for infrastructure and training are needed, as well as public policies that prioritize quality education. Many non-government organizations have acted tirelessly to improve the situation, especially in the most affected regions and with the most vulnerable groups.

Girls education is a critical issue for our society. Photo: Ma belle école

On the Horyou platform, the NGO Avante – Educação e Mobilização Social, based in Brazil, provides empowering education to children in poor and socially vulnerable communities. In addition to funding teacher training and tech inclusion in schools, it promotes citizenship, encourages gender and racial identity debates with children, their families and social actors and train them to become community leaders.

The association Ma Belle École works within school inclusion projects in developing countries. Through individual sponsorship programmes, it provides children with regular access to school in conflict-affected countries like Syria and Mali. It also helps their families, providing them with food and other basic resources, so children are not forced to abandon education and thus be used as cheap labor.

If you wish to support this SDG, you can do so through Horyou. Go to Horyou platform and choose an NGO or project that helps promote education in your region or anywhere in the world. Your support can be made easier and more effective with Spotlight, our digital currency for impact. Check it out and start using it to engage in any cause you feel concerned about. Be the change, be Horyou!

Um projeto social que surgiu de uma das instituições de ensino executivo mais prestigiadas do Brasil, o Gestão para Entidades da Sociedade Civil (GESC) treina ONGs e outras organizações em técnicas de gestão e negócios. Fundada pela Associação dos Alunos e Ex-Alunos da FIA (AMBA-FIA), a iniciativa fundamenta sua visão nas crenças de que é preciso fortalecer a sociedade civil, e que isso só se faria com um terceiro setor forte; na qualidade de gestão das organizações sociais e no estímulo a empresários para se tornarem empreendedores sociais, contribuindo na construção de uma sociedade inclusiva. Entrevistamos o diretor executivo do Instituto Gesc, Alfredo Santos Júnior.

Aula inaugural para organizações

Quando e como surgiu o projeto Gesc?

Em 1994, um grupo de alunos do primeiro curso de MBA em gestão da Fundação Instituto de Administração, ligadas à Universidade de S. Paulo, fundou uma Associação com o objetivo de auxiliar Organizações da Sociedade Civil quanto ao fortalecimento de sua gestão. Em 1997, a AMBA-FIA criou o programa GESC – Gestão para Entidades da Sociedade Civil, voltado a apoiar as instituições do terceiro setor em sua busca por maior eficácia na gestão, condição básica para o seu desenvolvimento.

Desde então, foram realizadas 72 edições do GESC, que envolveram mais de 800 organizações, capacitaram cerca de 1.400 gestores sociais, contando com o trabalho de aproximadamente 1.150 executivos voluntários. O êxito do programa levou a Associação a criar, em 2004, o Instituto GESC, voltado para coordenar, aplicar e dar escala ao programa.

Quais eram os principais desafios enfrentados pelas organizações apoiadas e como os executivos puderam aplicar sua expertise para solucioná-los?

Era uma época em que o Brasil estava retomando sua normalidade institucional democrática e o que conhecemos como Terceiro Setor, começava a viver um período de grande expansão. A necessidade de ajudar as organizações que já existiam e as que estavam sendo criadas a fortalecer suas práticas de gestão e governança era muito grande.

Os executivos – então alunos e ex-alunos da FIA – puderam se engajar em trabalho voluntário qualificado, ajudando estas organizações com o conhecimento e a experiência adquiridos no dia a dia da gestão empresarial.

Em 20 anos de projetos, quais foram as evoluções observadas na profissionalização do terceiro setor no Brasil?

As organizações da sociedade civil – que conhecemos como o “Terceiro Setor” – evoluíram muito nestes 20 anos, principalmente no que diz respeito a profissionalização de seus quadros de pessoal e da adoção de métodos e práticas de sucesso, trazidas do mundo empresarial.

Há visíveis progressos quanto à gestão financeira, gestão de pessoas, captação de recursos e adequação à legislação. Há, ainda, muitos desafios a serem vencidos, mas o progresso observado é inegável e o GESC, como programa pioneiro e com metodologia de trabalho consolidada, tem grande importância neste processo.

Alfredo Santos, diretor executivo do Igesc

Há casos de sucesso que gostariam de mencionar?

Recentemente, na comemoração dos 20 anos do GESC, recebemos dois representantes de organizações que deram seus depoimentos sobre a importância do GESC em suas trajetórias: “Doutores da Alegria”, que participou do primeiro GESC e “Tenda da Solidariedade”, que participou de uma das mais recentes edições do programa. Ambos apontaram o GESC como um divisor de águas na vida das suas organizações.

Mas, existem inúmeros outros casos, como o GOAS – Grupo de Orientação e Assistência à Saúde, organização de médio porte, na Grande S. Paulo e a Liga Solidária, entidade de grande porte que se tornou parceira do GESC.

Horyou é a rede social para o bem social. De que forma a internet e as redes sociais são significativas para o projeto?

As redes sociais têm um papel importantíssimo a desempenhar para o fortalecimento da sociedade civil. Elas têm forte potencial para mobilização e articulação de pessoas em favor de causas de interesse comum, permitem a ampliação do trabalho em rede, que pode favorecer a troca de experiências, recursos, conhecimentos, bem como a atuação conjunta em projetos de maior porte, que exijam competências diversificadas.

Elas também ajudam a dar escala a iniciativas locais bem-sucedidas, que podem vir a ser replicadas em outros contextos, e podem favorecer a integração e articulação de organizações em escala global, um fator essencial para a construção da cidadania planetária.

Horyou apoia as iniciativas de inovação social que ajudam o mundo a alcançar os Objetivos de Desenvolvimento Sustentável, e é organizadora do SIGEF, o Fórum de Inovação Social e Ética Global. Seja a mudança, seja Horyou!

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The 6th United Nation Sustainable Development Goal is about providing clean and safe access to the most precious liquid on earth for all. Two years...